In this consultation response, the PSE: UK research team is highly critical of the Coalition government’s social mobility strategy and, in particular, its claim that the best way to tackle intergenerational mobility is to break the ‘the transmission of disadvantage from one generation to the next’. The PSE policy working paper dismisses the idea that poverty is ‘transmitted’ between generations as ‘simply incorrect’ and argues that the best way to tackle intergenerational disadvantage and low social mobility is to eradicate poverty among children and adults.